Last updated October 15th, 2009

Synergy recognises that its customers, visitors, users, email recipients and others who use the www.7upchristmasonice.ie website (collectively or individually "Users") value their privacy. This Privacy Notice details important information regarding the use and disclosure of User information collected on the 7UP Christmas on Ice site. Synergy provides this Privacy Notice to help you make an informed decision about whether to use or continue using the 7UP Christmas on Ice site or our email marketing services.

Your use of the 7UP Christmas on Ice site and any personal information you provide on the site remains subject to the terms of this Privacy Notice.

Synergy reserves the right to amend the Privacy Policy at any time and without notice, and it is your responsibility to review the Privacy Policy on a regular basis for any changes. Synergy will update the "Last Updated" date above whenever a change is made to the Privacy Policy. Your use of the Synergy Website following any amendment of the Privacy Policy will signify your assent to and acceptance of the revised terms. If you do not agree to any of these terms, you should leave the 7UP Christmas on Ice Website immediately.

The Information Synergy Collects

• User Provided Information: You provide certain personally identifiable information (such as your email address) to Synergy when choosing to participate in various activities on the 7UP Christmas on Ice site such as emailing us, or subscribing to newsletters or other mailing lists.

• Cookies Information: When you visit the 7UP Christmas on Ice site, we may send one or more cookies - a small text file containing a string of alphanumeric characters - to your computer that uniquely identifies your browser.

• Synergy uses both session cookies and persistent cookies. A persistent cookie remains after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the site. Persistent cookies can be removed by following your web browser help file directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the 7UP Christmas on Ice site may not function properly if the ability to accept cookies is disabled.

• Log File Information: When you use the 7UP Christmas on Ice site, our servers automatically record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your web request, Internet Protocol ("IP") address, browser type, browser language, referring / exit pages and URLs, platform type, number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, the date and time of your request, and one or more cookies that may uniquely identify your browser.

• Clear GIFs Information: When you use the 7UP Christmas on Ice site, we may employ "clear GIFs" (a.k.a. Web Beacons) which are used to track the online usage patterns of our Users anonymously (i.e., in a non-personally-identifiable manner). In addition, we may also use clear GIFs in HTML-based emails sent to our users to track which emails are opened by recipients.

The Way Synergy Uses Information

• If you submit personally identifiable information to us through the 7UP Christmas on Ice site, then we use your personal information to operate, maintain, and provide to you the features and functionality of the 7UP Christmas on Ice site.

• We do not use your email address or other personally identifiable information to send commercial or marketing messages without your consent or except as part of a specific promotion or feature for which you will have the ability to opt-in or opt-out. We may, however, use your email address without further consent for non-marketing or administrative purposes (such as notifying you of major 7UP Christmas on Ice site changes or for customer service purposes).

• We use both your personally identifiable information and certain non-personally-identifiable information (such as anonymous User usage data, cookies, IP addresses, browser type, etc.) to improve the quality and design of the 7UP Christmas on Ice site and to create new features, promotions, functionality, and services by storing, tracking, and analyzing User preferences and trends.

• We use cookies, clear gifs, and log file information to: (a) remember information so that you will not have to re-enter it during your visit or the next time you visit the 7UP Christmas on Ice site; (b) provide custom, personalised content and information; (c) monitor the effectiveness of our email marketing campaigns; (d) monitor aggregate metrics such as total number of visitors, pages viewed, etc.; and (e) track your entries, submissions, and status in promotions, sweepstakes, and contests.

When Synergy Discloses Information

• We provide personally identifiable information and non-personally-identifiable information to our subsidiaries, affiliated companies, or other businesses or persons for the purpose of processing such information on our behalf. We require that these parties agree to process such information in compliance with our privacy policy, and we use reasonable efforts to limit their use of such information and to use other appropriate confidentiality and security measures.

• We do not share your personally identifiable information (such as name or email address) with any other, third-party companies for their commercial or marketing use without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out.

• We do share non-personally-identifiable information (such as anonymous User usage data, referring / exit pages and URLs, platform types, number of clicks, etc.) with interested third-parties to assist them in understanding the usage patterns for certain content, services, advertisements, promotions, and/or functionality on 7UP Christmas on Ice site.

• We may release personally identifiable information and/or non-personally-identifiable information if required to do so by law, or in the good-faith belief that such action is necessary to comply with state and laws (such as Irish Copyright Law) or respond to a court order.

• Synergy also reserves the right to disclose personally identifiable information and/or non-personally-identifiable information that Synergy believes, in good faith, take precautions against liability, to investigate and defend itself against any third-party claims or allegations, to assist government agencies, to protect the security or integrity of our website, and to protect the rights, property, or personal safety of Synergy Project Management, our Users or others.

Your Choices About Privacy

You may, of course, decline to submit personally identifiable information through the 7UP Christmas on Ice site, in which case Synergy may not be able to provide certain services to you. To protect your privacy and security, we take reasonable steps (for example such as requesting a unique password) to verify your identity before granting you access to our newsletter subscription service.

Please contact Synergy with any questions or comments about this Privacy Notice, your personal information, your consent, or your opt-in or opt-out choices by sending an email to info@7upchristmasonice.ieThis e-mail address is being protected from spam bots, you need JavaScript enabled to view it .

Third Party Advertisers, Links to Other Sites

Synergy allows other companies, called third-party ad servers or ad networks, to serve advertisements within the 7UP Christmas on Ice site. These third-party ad servers or ad networks use technology to send, directly to your browser, the advertisements and links that appear on the 7UP Christmas on Ice site. They automatically receive your IP address when this happens. They may also use other technologies (such as cookies, JavaScript, or Web Beacons) to measure the effectiveness of their advertisements and to personalise the advertising content you see.

Synergy does not provide any personally identifiable information to these third-party ad servers or ad networks without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out.

However, please note that if an advertiser asks 7UP Christmas on Ice site to show an advertisement to a certain audience (for example, men ages 18-34) or audience segment (for example, men ages 18-24 who have viewed certain channels of content) and you respond to that advertisement, the advertiser or ad-server may conclude that you fit the description of the audience they are trying to reach. The advertiser may also use information regarding your use of the 7UP Christmas on Ice site, such as the number of times you viewed an ad (but not any personally identifiable information), to determine which ads to deliver to you.

You should consult the respective privacy policies of these third-party ad servers or ad networks (see links below) for more information on their practices and for instructions on how to opt-out of certain practices. Synergy privacy policy does not apply to, and we cannot control the activities of, such other advertisers or websites.

Currently, Synergy has no relationships with any third-party online ad servers or ad networks.

Our Commitment to Data Security

Synergy uses commercially reasonable physical, managerial, and technical safeguards to preserve the integrity and security of your personal information. We cannot, however, ensure or warrant the security of any information you transmit to Synergy and you do so at your own risk. Once we receive your transmission of information, Synergy makes commercially reasonable efforts to ensure the security of our systems. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.

If Synergy learns of a security systems breach, then we may attempt to notify you electronically so that you can take appropriate protective steps. Synergy may post a notice on the 7UP Christmas on Ice site if a security breach occurs. Depending on where you live, you may have a legal right to receive notice of a security breach in writing. To receive a free written notice of a security breach (or to withdraw your consent from receiving electronic notice) you should notify us by sending an email to info@7upchristmasonice.ie.

Our Commitment to Children's Privacy

Protecting the privacy of young children is especially important. For that reason, Synergy does not knowingly collect or maintain personally identifiable information or non-personally-identifiable information on the 7UP Christmas on Ice sites from persons under 13 years of age. If Synergy learns that personally identifiable information of persons less than 13 years of age has been collected on the Synergy without verified parental consent, then Synergy will take the appropriate steps to delete this information.

Special Note to International Users

The 7UP Christmas on Ice site is hosted in Ireland. If you are a User accessing the 7UP Christmas on Ice site from the European Union, Asia, or any other region with laws or regulations governing personal data collection, use, and disclosure, that differ from Irish laws, please be advised that through your continued use of the 7UP Christmas on Ice site, which is governed by Irish law and this Privacy Notice, you are transferring your personal information to Ireland and you consent to that transfer.

In the Event of Merger, Sale, or Bankruptcy

In the event that Synergy is acquired by or merged with a third party entity, we reserve the right, in any of these circumstances, to transfer or assign the information we have collected from our Users as part of such merger, acquisition, sale, or other change of control. In the unlikely event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors' rights generally, we may not be able to control how your personal information is treated, transferred, or used.

Changes and Updates to this Privacy Notice

This Privacy Notice may be revised periodically and this will be reflected by the "effective date" below. Please revisit this page to stay aware of any changes. In general, we only use your personal information in the manner described in the Privacy Notice in effect when we received the personal information you provided. Your continued use of the Synergy Site constitutes your agreement to this Privacy Notice and any future revisions. For revisions to this Privacy Notice that may be materially less restrictive on our use or disclosure of the personal information you have already provided to us, we will attempt to obtain your consent before implementing such revisions with respect to such information.

Contact Information:

Please contact Synergy with any questions or comments about this Privacy Notice by sending an email to info@7upchristmasonice.ie. You can call us at +353 1 210 9290 or at 118 Rock Rd. Booterstown, Co. Dublin, Ireland.